SUGAR BUTTONS | WEBSITE
CLIENT: Imogen | Sugar Buttons Cakes
Brief: Update website to reflect new brand
Imogen and I discussed ideas about her website and we agreed that a simple platform would serve her better as her previous platform was spectacular but difficult for her to take ownership of updating it due to its complexity.
We discussed the layout and streamlined the navigation by planning out the site first. It'll be an ongoing project for her as she uses the site and gains familiarity with how her customers interact with it.
It now reflects her updated brand and better represents her marketing position and price range, showing her spectacular products in a way that's more deserving.
A small selection of pages, click the button to view the whole site
Updated brand identity:
SUGAR BUTTONS | BROCHURE / PRICE LIST
Brief: Brochure/Price List
Imogen needed a brochure/price list for her wedding cake clients so I suggested to her that instead of spending money on printing out physical brochures we should create a digital version that can be sent in response to email enquiries and perhaps even feature on her website to provide potential customers a way to browse prices before making contact.
Click to view digital brochure
IMOGEN DAVISON | SUGAR BUTTONS CAKES
"It's absolutely amazing!! Seriously, so so much better than I could ever have done myself and in less time than I would have taken to make something far more basic myself."
CHRISTMAS CARD COLLABORATION
In 2019, Sugar Buttons and Mystery Hare collaborated to make a shared Christmas card to send out to our clients.
We used a photograph of Christmas cookies that Imogen made on the cover. This is a great way to expand your client base by sharing work.